MRS. MEYERS CLEAN DAY PERSONAL CARE

Client: SC Johnson - Mrs. Meyer’s Clean Day

Retailer: Various

Ask: Forget last year’s creative. We need a revamp. Show folks why they need our personal care products. We have fresh scents and formulas made for any skin type. Make the non-believers want to switch up what they stock in their shower.

Roles: Concepting, Copywriting

Team:

Creative Director: Mark Chamberlain

ACD: Alli Grunthaner

Art Director: Michelle Krichevskaya

Digital Banners:

Retailer Brand Page:

FSDU + Shelf Blade:

Shelf Frame: